Cita APA (7a ed.)

Harvard Busines Review. (1999). Harvard Business Review on Brand Management. HBS Press.

Cita Chicago Style (17a ed.)

Harvard Busines Review. Harvard Business Review on Brand Management. Boston: HBS Press, 1999.

Cita MLA (9a ed.)

Harvard Busines Review. Harvard Business Review on Brand Management. HBS Press, 1999.