Harvard Business Review on Brand Management

Sábháilte in:

Sonraí bibleagrafaíochta
Príomhchruthaitheoir:	Harvard Busines Review
Formáid:	LEABHAR
Foilsithe / Cruthaithe:	Boston HBS Press 1999
Ábhair:	Band Name Products
Clibeanna:	Cuir clib leis Níl clibeanna ann, Bí ar an gcéad duine le clib a chur leis an taifead seo!

Míreanna comhchosúla

Harvard Business Review on Brand Management
de réir: Harvard Busines
Foilsithe / Cruthaithe: (1999)

Harvard Business Review on Work and Life Balance
de réir: Harvard Business School
Foilsithe / Cruthaithe: (2000)

United We Brand
de réir: Moser Mike
Foilsithe / Cruthaithe: (2003)

Brand immortality
de réir: Pringle, Hamish
Foilsithe / Cruthaithe: (2009)

Advanced Brand Management
de réir: Temporal, Paul
Foilsithe / Cruthaithe: (2010)

Pitch Perfect
de réir: Leach, John
Foilsithe / Cruthaithe: (2003)

Designing world class BRANDS (Audio Book)
de réir: Naware, Ravi
Foilsithe / Cruthaithe: (2004)

Origin of Brands
de réir: Ries Al
Foilsithe / Cruthaithe: (2004)

Living Brands
de réir: Nadeau, Raymond A.
Foilsithe / Cruthaithe: (2007)

The New Strategic Brand Management
de réir: Kapferer, Jean Noel
Foilsithe / Cruthaithe: (2009)

The New Strategic Brand Management
de réir: Kapferer, Jean Noel
Foilsithe / Cruthaithe: (2009)

Brand Bubble: Looming Crisis in Brand Value
de réir: Gerzema John
Foilsithe / Cruthaithe: (2008)

Best of Branding \: Best Practices in Corporate Branding
de réir: Gregory James R.
Foilsithe / Cruthaithe: (2004)

Harvard business review on brand management
de réir: Harvard Business Review
Foilsithe / Cruthaithe: (1999)

How Brands Become ICONS
de réir: Holt, Douglas B
Foilsithe / Cruthaithe: (2004)

How Brands Become ICONS
de réir: Holt, Douglas B
Foilsithe / Cruthaithe: (2004)

Building Strong Brands
de réir: Aaker, David A
Foilsithe / Cruthaithe: (1996)

Building Strong Brands
Foilsithe / Cruthaithe: (1996)

Brand Called You
de réir: Montoya Peter
Foilsithe / Cruthaithe: (2003)

Building Strong Brands
de réir: Aaker David A
Foilsithe / Cruthaithe: (1996)

Strategic Brand Management
de réir: Keller, Kevin Lane; Parameswaran, M.G.; Jacob, Isaac
Foilsithe / Cruthaithe: (2008)

Building Brand Value : five steps to building powerful brands
de réir: Parameswaran M.G
Foilsithe / Cruthaithe: (2006)

Strategic Brand Management: Building, Measuring, and Managing Brand Equity
de réir: Keller, Kevin Lane
Foilsithe / Cruthaithe: (2017)

Strategic Brand Management: Building, Measuring, and Managing Brand Equity
de réir: Keller, Kevin Lane
Foilsithe / Cruthaithe: (2020)

Strategic Brand Management: Building, Measuring, and Managing Brand Equity
de réir: Keller, Kevin Lane
Foilsithe / Cruthaithe: (2020)

From Brand Vision to Brand Evaluation
de réir: Chernatony, Leslie de
Foilsithe / Cruthaithe: (2006)

The New Strategic Brand Management
de réir: Kapferer, Jean Noel
Foilsithe / Cruthaithe: (2012)

Harvard Business Review on the Business Value of IT
de réir: Harvard Busines School
Foilsithe / Cruthaithe: (1999)

Living Brand: How to Transform Every Member of Your Organization into a Brand Champion
de réir: Ind Nicholas
Foilsithe / Cruthaithe: (2004)

Harvard Business Review on Compensation
de réir: Harvard Business Review
Foilsithe / Cruthaithe: (2001)

Brand Breakout
de réir: Kumar, Nirmalya
Foilsithe / Cruthaithe: (2013)

Harvard Business Review on Compensation
de réir: Harvard Business Review
Foilsithe / Cruthaithe: (2001)

Building strong brands
de réir: Aaker, David A.
Foilsithe / Cruthaithe: (2010)

Rubber Band Engineer: Build Slingshot Powered Rockets..Unco.Catapults,
de réir: Akiyama Lance

Brands as Engines for Profit
de réir: Jones, John Philip
Foilsithe / Cruthaithe: (2012)

Marketing Management
de réir: Saxena, Rajan
Foilsithe / Cruthaithe: (2006)

Brands and Branding
de réir: Brown, Stephen
Foilsithe / Cruthaithe: (2016)

The International Brand Valuation Manual
de réir: Salinas, Gabriela
Foilsithe / Cruthaithe: (2009)

Best Practice Cases in Branding: Lessons from the World's Strongest Brands
de réir: Keller, Kevin Lane
Foilsithe / Cruthaithe: (2009)

Branding in a Competitive Marketplace
de réir: Baisya, Rajat K.
Foilsithe / Cruthaithe: (2013)