APA (7th ed.) Citation

Srinivasan, R. (2012). Case Studies in Marketing (5th.). PHI Learning.

Chicago Style (17th ed.) Citation

Srinivasan, R. Case Studies in Marketing. 5th. PHI Learning, 2012.

MLA (9th ed.) Citation

Srinivasan, R. Case Studies in Marketing. 5th. PHI Learning, 2012.

Warning: These citations may not always be 100% accurate.