Srinivasan, R. (2012). Case Studies in Marketing (5th.). PHI Learning.
Cita Chicago (17th ed.)Srinivasan, R. Case Studies in Marketing. 5th. PHI Learning, 2012.
Cita MLA (9th ed.)Srinivasan, R. Case Studies in Marketing. 5th. PHI Learning, 2012.
Atenció: Aquestes cites poden no estar 100% correctes.