Srinivasan, R. (2012). Case Studies in Marketing (5th.). PHI Learning.
Lua i Stíl Chicago (17ú heag.)Srinivasan, R. Case Studies in Marketing. 5th. PHI Learning, 2012.
Lua MLA (9ú heag.)Srinivasan, R. Case Studies in Marketing. 5th. PHI Learning, 2012.
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