APA (7th ed.) Citation

Srinivasan, R. (2000). Case Studies in Marketing. Prentice Hall.

Chicago Style (17th ed.) Citation

Srinivasan, R. Case Studies in Marketing. Prentice Hall, 2000.

MLA (9th ed.) Citation

Srinivasan, R. Case Studies in Marketing. Prentice Hall, 2000.

Warning: These citations may not always be 100% accurate.