Beleh, G. E. Advertising and Promotion: An Integrated Marketing Communications Prespective (7th.). McGraw Hill.
Cita Chicago (17th ed.)Beleh, George E. Advertising and Promotion: An Integrated Marketing Communications Prespective. 7th. McGraw Hill.
Cita MLA (9th ed.)Beleh, George E. Advertising and Promotion: An Integrated Marketing Communications Prespective. 7th. McGraw Hill.
Atenció: Aquestes cites poden no estar 100% correctes.