Lua APA (7ú heag.)

Keegan, W. J. B. (2011). Global Marketing Management (7th.). Pearson.

Lua i Stíl Chicago (17ú heag.)

Keegan, Warren J.; Bhargava. Global Marketing Management. 7th. Delhi: Pearson, 2011.

Lua MLA (9ú heag.)

Keegan, Warren J.; Bhargava. Global Marketing Management. 7th. Pearson, 2011.

Rabhadh: Seans nach mbeach na luanna seo go hiomlán cruinn i ngach uile chás.