Keegan, W. J. B. (2011). Global Marketing Management (7th.). Pearson.
Chicagoスタイル(17版)引用形式Keegan, Warren J.; Bhargava. Global Marketing Management. 7th. Delhi: Pearson, 2011.
MLA(9版)引用形式Keegan, Warren J.; Bhargava. Global Marketing Management. 7th. Pearson, 2011.
警告: この引用は必ずしも正確ではありません.