Aaker, D. A. (1991). Managing Brand Equity: Capitalizing on the Value of a Brand Name. Free Press.
शिकागो शैली (17वां संस्करण) प्रशस्ति पत्रAaker, David A. Managing Brand Equity: Capitalizing on the Value of a Brand Name. Free Press, 1991.
एमएलए (9वां संस्करण) प्रशस्ति पत्रAaker, David A. Managing Brand Equity: Capitalizing on the Value of a Brand Name. Free Press, 1991.
चेतावनी: ये उद्धरण हमेशा 100% सटीक नहीं हो सकते हैं.