Managing Brand Equity: Capitalizing on the Value of a Brand Name

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Xehetasun bibliografikoak
Egile nagusia:	Aaker, David A.
Formatua:	Liburua
Argitaratua:	Free Press 1991
Gaiak:
Etiketak:	Etiketa erantsi Etiketarik gabe, Izan zaitez lehena erregistro honi etiketa jartzen!

Antzeko izenburuak

MANAGING BRAND EQUITY :CAPITALIZING ON THE VALUE OF A BRAND NAME
nork: AAKER DAVID A
Argitaratua: (1991)

MANAGING BRAND EQUITY:CAPITALIZING ON THE VALUE OF A BRAND NAME
nork: AAKER DAVID A
Argitaratua: (1991)

MANAGING BRAND EQUITY: CAPITALIZING ON THE VALUE OF A BRAND NAME
nork: AAKER DAVID A
Argitaratua: (1991)

Managing Brand Equity : Capitalizing on the value of a brand name
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Argitaratua: (1991)

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ROAD TO BRAND EQUITY
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Brand names & product dynasties
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Strategic Brand Management: Building, Measuring and Managing Brand Equity
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Strategic Brand Management: Building, Measuring, and Managing Brand Equity
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Strategic Brand Management: Building, Measuring, and Managing Brand Equity
nork: Keller, Kevin Lane
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Strategic Brand Management: Building, Measuring, and Managing Brand Equity
nork: Keller, Kevin Lane
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Strategic Brand Management: Building, Measuring, and Managing Brand Equity
nork: Keller, Kevin Lane
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Strategic Brand Management: Building, Measuring, and Managing Brand Equity
nork: Keller, Kevin Lane
Argitaratua: (2020)

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nork: Keller, Kevin Lane
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