Managing Brand Equity: Capitalizing on the Value of a Brand Name

Бусад хувилбаруудыг харуулах (4)

-д хадгалсан:

Номзүйн дэлгэрэнгүй
Үндсэн зохиолч:	Aaker, David A.
Формат:	Ном
Хэвлэсэн:	Free Press 1991
Нөхцлүүд:
Шошгууд:	Шошго нэмэх Шошго байхгүй, Энэхүү баримтыг шошголох эхний хүн болох!

Ижил төстэй зүйлс

MANAGING BRAND EQUITY :CAPITALIZING ON THE VALUE OF A BRAND NAME
-н: AAKER DAVID A
Хэвлэсэн: (1991)

MANAGING BRAND EQUITY: CAPITALIZING ON THE VALUE OF A BRAND NAME
-н: AAKER DAVID A
Хэвлэсэн: (1991)

MANAGING BRAND EQUITY:CAPITALIZING ON THE VALUE OF A BRAND NAME
-н: AAKER DAVID A
Хэвлэсэн: (1991)

Managing Brand Equity : Capitalizing on the value of a brand name
-н: Aaker David A.
Хэвлэсэн: (1991)

MANAGING BRAND EQUITY
-н: AAKER DAVID
Хэвлэсэн: (1991)

Managing brand equity
-н: Aaker , David
Хэвлэсэн: (1996)

MANAGING BRAND EQUITY
-н: AAKER DAVID A.
Хэвлэсэн: (1991)

MANAGING BRAND EQUITY
-н: AAKER DAVID A
Хэвлэсэн: (1991)

Managing brand equity
-н: Aaker, D

BRAND MANAGEMENT AND EQUITY VALUE
-н: KUMAR, POONAM
Хэвлэсэн: (2012)

BRAND EQUITY AND THE CHALLENGE OF BRANDING
-н: MARKET RES. SOC. OF INDIA
Хэвлэсэн: (1993)

Brand equity management
-н: Martin, Paul
Хэвлэсэн: (2009)

Brand equity management
-н: Martin, Paul
Хэвлэсэн: (2009)

The strategy of Global Branding and Brand Equity
-н: Lee, Alvin and Others
Хэвлэсэн: (2015)

The strategy of Global Branding and Brand Equity
-н: Lee, Alvin and Others
Хэвлэсэн: (2015)

ROAD TO BRAND EQUITY
-н: HENRY D
Хэвлэсэн: (2004)

Brand leadership
-н: Aaker, David
Хэвлэсэн: (2000)

Brand names & product dynasties
-н: Coleman, Barrie Blake

Brand names & product dynasties
-н: Coleman, Barrie Blake

Brand Experience and its Implications on Brand Equity
-н: Bakre Ankita
Хэвлэсэн: (2014)

Brand Leadership
-н: Aaker, David A.
Хэвлэсэн: (2000)

Brand Leadership
-н: Aaker, David A.
Хэвлэсэн: (2000)

BRAND LEADERSHIP
-н: AAKER DAVID A
Хэвлэсэн: (2000)

Brand Leadership
-н: Aaker David A
Хэвлэсэн: (2000)

Brand Leadership
-н: Aaker, David A.
Хэвлэсэн: (2000)

Brand Leadership
-н: Aaker, David A.
Хэвлэсэн: (2000)

Brand Leadership
-н: Aaker, David A.
Хэвлэсэн: (2009)

Brand equity on the wheel of advertising
-н: Agrawal, Noopur
Хэвлэсэн: (2009)

Brand equity on the wheel of advertising
-н: Agrawal, Noopur
Хэвлэсэн: (2009)

STRATEGIC BRAND MANAGEMENT : Building Measuring and Managing Brand Equity
-н: KELLER KAVIN LANE
Хэвлэсэн: (2020)

Strategic Brand Management: Building, Measuring, and Managing Brand Equity
-н: Keller, Kevin Lane
Хэвлэсэн: (2015)

Strategic Brand Management: Building, Measuring, and Managing Brand Equity
-н: Keller, Kvin Lane
Хэвлэсэн: (2015)

Strategic brand management : Building, Measuring, and Managing Brand Equity
-н: Keller, Kevin Lane
Хэвлэсэн: (2019)

Strategic Brand Management: Building, Measuring, and Managing Brand Equity
-н: Keller, Kevin Lane
Хэвлэсэн: (2020)

Strategic brand management : building, measuring, and managing brand equity
-н: Keller, Kevin Lane
Хэвлэсэн: (2022)

Strategic brand management : building, measuring, and managing brand equity
-н: Keller, Kevin Lane
Хэвлэсэн: (2015)

Strategic brand management building measuring and managing brand equity
-н: Keller, K
Хэвлэсэн: (2005)

Strategic brand management building measuring and managing brand equity
-н: Keller, K
Хэвлэсэн: (2003)

Strategic Brand Management: Building, Measuring and Managing Brand Equity
-н: Keller, Kevin Lane
Хэвлэсэн: (2015)

Strategic Brand Management: Building, Measuring and Managing Brand Equity
-н: Keller, Kevin Lane
Хэвлэсэн: (2008)