The 7 Principles of Brand Management

Furkejuvvon:

Bibliográfalaš dieđut
Váldodahkki:	Gupta, Nitish Rai
Materiálatiipa:	Girji
Almmustuhtton:	New Delhi TMH 2011
Fáttát:	Brand Management
Fáddágilkorat:	Lasit fáddágilkoriid Eai fáddágilkorat, Lasit vuosttaš fáddágilkora!

Geahča maid

Brand Management
Dahkki: Moorthi, Y.L.R
Almmustuhtton: (2003)

Brand New World
Dahkki: Lenderman, Max
Almmustuhtton: (2010)

MANAGING BRAND EQUITY
Dahkki: AAKER DAVID
Almmustuhtton: (1991)

Product and brand management
Dahkki: Mathur, U.C
Almmustuhtton: (2007)

Brand management : principles and practices
Dahkki: Dutta,Kirti
Almmustuhtton: (2022)

Brand management By Verma
Dahkki: Verma, Harsh
Almmustuhtton: (2002)

Strategic Brand Management
Dahkki: Kapferer, Jean- Noel
Almmustuhtton: (2000)

Strategic Brand Management
Dahkki: Kapferer, Jean-Noel
Almmustuhtton: (1997)

Strategic Brand Management
Dahkki: Keller, Kevin Lane; Parameswaran, Ambi M G; Jacob, Isaac
Almmustuhtton: (2015)

Strategic Brand Management
Dahkki: Keller, Kevin Lane
Almmustuhtton: (2008)

Strategic Brand Management
Dahkki: Keller, Kevin Lane
Almmustuhtton: (2008)

Strategic Brand Management
Dahkki: Keller, Kevin Lane
Almmustuhtton: (2008)

Strategic Brand Management
Dahkki: Kapferer, Jean- Noel
Almmustuhtton: (2000)

Strategic Brand Management
Dahkki: Elliot, Richard
Almmustuhtton: (2007)

Strategic Brand Management
Dahkki: Keller Kevin Lane; Parameswaran Ambi M. G
Almmustuhtton: (2015)

Brand royalty
Dahkki: Haig, Matt
Almmustuhtton: (2004)

Globalisation of brands
Dahkki: Mukhaerjee, Ishito
Almmustuhtton: (2008)

Nation branding
Dahkki: Kumar, Nishit
Almmustuhtton: (2009)

Brand Bollywood
Dahkki: Bose, Derek
Almmustuhtton: (2006)

BRAND POSITIONING
Dahkki: SENGUPTA SUBROT
Almmustuhtton: (2009)

Brand loyalty
Dahkki: Haig, Matt
Almmustuhtton: (2004)

Brand Switch
Dahkki: Kapoor, Jagdeep
Almmustuhtton: (2004)

Personal branding
Dahkki: Sangeetha, K.
Almmustuhtton: (2008)

Brand Sense.
Dahkki: Lindstrom , Martin
Almmustuhtton: (2005)

Brand Sense
Dahkki: Lindstrom Marti
Almmustuhtton: (2010)

SUCCESSFUL BRANDING
Dahkki: CHOUDHURY PRAN K
Almmustuhtton: (2001)

Creating Passion Brands
Dahkki: Edwards, Helen
Almmustuhtton: (2006)

STRATEGIC BRAND MANAGEMENT : BUILDING, MEASURING AND MANAGING BRAND EQUITY
Dahkki: KELLER KEVIN LANE; PARAMESWARAN M G; JACOB ISSAC
Almmustuhtton: (2016)

Smart Things to know about Brands and Branding
Dahkki: Mariotti John
Almmustuhtton: (2000)

Brands and branding
Dahkki: Brown, Stephen
Almmustuhtton: (2016)

Brand management : Financial perspectives
Dahkki: Ray, Santanu
Almmustuhtton: (2007)

Brand Management vol 1
Dahkki: Riley Francesca Dall Olmo
Almmustuhtton: (2010)

Brand Management vol iv
Dahkki: Riley Francesca Dall,Olmo
Almmustuhtton: (2015)

Brand management Vol II
Dahkki: Riley francesca Dall,Olmo
Almmustuhtton: (2010)

Brand Management Vol III
Dahkki: Riley francesca Dall, Olmo
Almmustuhtton: (2010)

Building Brands That Win
Dahkki: Mukerjee, Kaushik
Almmustuhtton: (2013)

Applying the Branding Iron.
Dahkki: Kompella, Kartikeya
Almmustuhtton: (2006)

Nine brand shastras
Dahkki: Kapoor, Jagdeep
Almmustuhtton: (2004)

27 Brand Practices.
Dahkki: Kapoor, Jagdeep
Almmustuhtton: (2005)

Building strong brands
Dahkki: Aaker, David A.
Almmustuhtton: (1996)