Clow, K. E. (2014). Integrated Advertising,Promotion, and Marketing Communication (6th.). Dorling Kindersley (India) Pvt, Ltd.
Lua i Stíl Chicago (17ú heag.)Clow, Kenneth E. Integrated Advertising,Promotion, and Marketing Communication. 6th. Noida: Dorling Kindersley (India) Pvt, Ltd, 2014.
Lua MLA (9ú heag.)Clow, Kenneth E. Integrated Advertising,Promotion, and Marketing Communication. 6th. Dorling Kindersley (India) Pvt, Ltd, 2014.
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