Integrated Advertising,Promotion, and Marketing Communication
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| Main Author: | |
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| Format: | Book |
| Published: |
Noida
Dorling Kindersley (India) Pvt, Ltd
2014
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| Edition: | 6th |
| Subjects: | |
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| Physical Description: | iv+ 455p, 24cms |
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| ISBN: | 9789332518377 |