APA (7th ed.) Citation

Aaker, D. A. (2002). Building Strong Brands. Simon & Schuster.

Chicago Style (17th ed.) Citation

Aaker, David A. Building Strong Brands. London: Simon & Schuster, 2002.

MLA (9th ed.) Citation

Aaker, David A. Building Strong Brands. Simon & Schuster, 2002.

Warning: These citations may not always be 100% accurate.