Lovelock, C., Wirtz, J., & Chatterjee, J. (2017). Service Marketing: People, Technology, Strategy (7th ed.). Pearson Education.
Style de citation Chicago (17e éd.)Lovelock, Christopher, Jochen Wirtz, et Jayanta Chatterjee. Service Marketing: People, Technology, Strategy. 7th ed. Noida: Pearson Education, 2017.
Style de citation MLA (9e éd.)Lovelock, Christopher, et al. Service Marketing: People, Technology, Strategy. 7th ed. Pearson Education, 2017.
Attention : ces citations peuvent ne pas être correctes à 100%.