Service Marketing: People, Technology, Strategy
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| Hlavní autor: | |
|---|---|
| Další autoři: | , |
| Médium: | Kniha |
| Jazyk: | angličtina |
| Vydáno: |
Noida
Pearson Education
2017
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| Vydání: | 7th ed. |
| Témata: | |
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| 999 | |c 2509 |d 2509 | ||
| 020 | |a 9788131759394 | ||
| 082 | |a 658.8 |b LOV | ||
| 100 | |a Lovelock, Christopher |9 103 | ||
| 245 | |a Service Marketing: People, Technology, Strategy | ||
| 250 | |a 7th ed. | ||
| 260 | |a Noida |b Pearson Education |c 2017 | ||
| 300 | |a xxi, 683 p. | ||
| 650 | |a Service Industries - Marketing |9 104 | ||
| 700 | |a Wirtz, Jochen |9 501 | ||
| 700 | |a Chatterjee, Jayanta |9 105 | ||