Service Marketing: People, Technology, Strategy
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| Autor principal: | Lovelock, Christopher |
|---|---|
| Outros Autores: | Wirtz, Jochen, Chatterjee, Jayanta |
| Formato: | Livro |
| Idioma: | inglês |
| Publicado em: |
Noida
Pearson Education
2017
|
| Edição: | 7th ed. |
| Assuntos: | |
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