Marketing: Planning and Strategy
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| Main Author: | |
|---|---|
| Other Authors: | |
| Format: | Book |
| Language: | English |
| Published: |
New Delhi
Cengage Learning India Pvt. Ltd.
2016
|
| Edition: | 8th ed. |
| Subjects: | |
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| 999 | |c 2511 |d 2511 | ||
| 020 | |a 9788131531778 | ||
| 082 | |a 658.8 |b JAI | ||
| 100 | |a Jain, Subhash C. |9 109 | ||
| 245 | |a Marketing: Planning and Strategy | ||
| 250 | |a 8th ed. | ||
| 260 | |a New Delhi |b Cengage Learning India Pvt. Ltd. |c 2016 | ||
| 300 | |a xvii, 643 p. | ||
| 650 | |a Marketing Management |9 99 | ||
| 650 | |a Marketing - Planning |9 110 | ||
| 700 | |a Haley, George E. |9 111 | ||