APA (7 वां संस्करण) प्रशस्ति पत्र

Walker, O. C., & Mullins, J. W. (2017). Marketing strategy: A Decision-Focused Approach (7th ed.). McGraw Hill Education (India) Pvt. Ltd.

शिकागो शैली (17वां संस्करण) प्रशस्ति पत्र

Walker, Orville C., और John W. Mullins. Marketing Strategy: A Decision-Focused Approach. 7th ed. Chennai: McGraw Hill Education (India) Pvt. Ltd, 2017.

एमएलए (9वां संस्करण) प्रशस्ति पत्र

Walker, Orville C., और John W. Mullins. Marketing Strategy: A Decision-Focused Approach. 7th ed. McGraw Hill Education (India) Pvt. Ltd, 2017.