Marketing strategy: A Decision-Focused Approach
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Marketing strategy: A Decision-Focused Approach

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Bibliografske podrobnosti
Glavni avtor: Walker, Orville C.
Drugi avtorji: Mullins, John W.
Format: Knjiga
Jezik:angleščina
Izdano: Chennai McGraw Hill Education (India) Pvt. Ltd. 2017
Izdaja:7th ed.
Teme:
Marketing - Management
Marketing - Decision Making
Strategic Planning
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Marketing Strategy A Decision-Focused Approach

Marketing Strategy A Decision-Focused Approach od Walker, Orville C

Izdano 2016
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Marketing strategy : a decision-focused approach

Marketing strategy : a decision-focused approach od Walker, Orville C

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