Cita APA (7th ed.)

Havaldar, K. K. (2016). Business Marketing: Text and cases (4th ed.). McGraw HIll Education (India) Pvt. Ltd.

Cita Chicago (17th ed.)

Havaldar, Krishna K. Business Marketing: Text and Cases. 4th ed. Chennai: McGraw HIll Education (India) Pvt. Ltd, 2016.

Cita MLA (9th ed.)

Havaldar, Krishna K. Business Marketing: Text and Cases. 4th ed. McGraw HIll Education (India) Pvt. Ltd, 2016.