Havaldar, K. K. (2016). Business Marketing: Text and cases (4th ed.). McGraw HIll Education (India) Pvt. Ltd.
Chicago Style (17. basım) AtıfHavaldar, Krishna K. Business Marketing: Text and Cases. 4th ed. Chennai: McGraw HIll Education (India) Pvt. Ltd, 2016.
MLA (9th ed.) AtıfHavaldar, Krishna K. Business Marketing: Text and Cases. 4th ed. McGraw HIll Education (India) Pvt. Ltd, 2016.
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