Hollensen, S., & Banerjee, M. (2010). Global Marketing: A Decision-Oriented Approach (4th ed.). Pearson Education India Pvt. Ltd.
Style de citation Chicago (17e éd.)Hollensen, Svend, et Madhumita Banerjee. Global Marketing: A Decision-Oriented Approach. 4th ed. New Delhi: Pearson Education India Pvt. Ltd, 2010.
Style de citation MLA (9e éd.)Hollensen, Svend, et Madhumita Banerjee. Global Marketing: A Decision-Oriented Approach. 4th ed. Pearson Education India Pvt. Ltd, 2010.
Attention : ces citations peuvent ne pas être correctes à 100%.