Strategic Brand Management: Building, Measuring, and Managing Brand Equity
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Strategic Brand Management: Building, Measuring, and Managing Brand Equity

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Detaylı Bibliyografya
Yazar: Keller, Kevin Lane
Diğer Yazarlar: Parameswaram, Ambi M. G., Jacob, Isaac
Materyal Türü: Kitap
Dil:İngilizce
Baskı/Yayın Bilgisi: New Delhi Pearson Education India Pvt. Ltd. 2017
Edisyon:4th ed.
Konular:
Brand Name Products - Management
Product Management
Etiketler: Etiketle
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Strategic brand management : building, measuring, and managing brand equity

Strategic brand management : building, measuring, and managing brand equity Yazar: Keller, Kevin Lane

Baskı/Yayın Bilgisi 2022
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Strategic Brand Management: Building, Measuring, and Managing Brand Equity

Strategic Brand Management: Building, Measuring, and Managing Brand Equity Yazar: Keller, Kevin Lane

Baskı/Yayın Bilgisi 2020
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Strategic Brand Management: Building, Measuring, and Managing Brand Equity

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Strategic Brand Management: Building, Measuring, and Managing Brand Equity

Strategic Brand Management: Building, Measuring, and Managing Brand Equity Yazar: Keller, Kevin Lane

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Strategic Brand Management: Building, Measuring, and Managing Brand Equity

Strategic Brand Management: Building, Measuring, and Managing Brand Equity Yazar: Keller, Kevin Lane

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Strategic Brand Management: Building, Measuring, and Managing Brand Equity

Strategic Brand Management: Building, Measuring, and Managing Brand Equity Yazar: Keller, Kevin Lane

Baskı/Yayın Bilgisi 2020
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Strategic brand management : Building, Measuring, and Managing Brand Equity

Strategic brand management : Building, Measuring, and Managing Brand Equity Yazar: Keller, Kevin Lane

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Strategic Brand Management: Building, Measuring, and Managing Brand Equity

Strategic Brand Management: Building, Measuring, and Managing Brand Equity Yazar: Keller, Kevin Lane

Baskı/Yayın Bilgisi 2017
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Strategic Brand Management: Building, Measuring, and Managing Brand Equity

Strategic Brand Management: Building, Measuring, and Managing Brand Equity Yazar: Keller, Kevin Lane

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Strategic brand management : building, measuring, and managing brand equity

Strategic brand management : building, measuring, and managing brand equity Yazar: Keller, Kevin Lane

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Strategic Brand Management: Building, Measuring and Managing Brand Equity

Strategic Brand Management: Building, Measuring and Managing Brand Equity Yazar: Keller, Kevin Lane

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Strategic Brand Management: Building, Measuring, and Managing Brand Equity

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Strategic Brand Management: Building, Measuring, and Managing Brand Equity

Strategic Brand Management: Building, Measuring, and Managing Brand Equity Yazar: Keller, Kevin Lane

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Strategic Brand Management: Building, Measuring and Managing Brand Equity

Strategic Brand Management: Building, Measuring and Managing Brand Equity Yazar: Keller, Kevin Lane

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