Dyche, J. (2013). The CRM Handbook: A Business Guide to Customer Relationship Management. Pearson Education India Pvt. Ltd.
Citação norma ChicagoDyche, Jill. The CRM Handbook: A Business Guide to Customer Relationship Management. New Delhi: Pearson Education India Pvt. Ltd, 2013.
Citação norma MLADyche, Jill. The CRM Handbook: A Business Guide to Customer Relationship Management. Pearson Education India Pvt. Ltd, 2013.
Nota: a formatação da citação pode não corresponder 100% ao definido pela respectiva norma.