Blue Ocean Strategy: How to Create Uncontested Market Space and make the Competition Irrelevant
Guardado en:
| Autor principal: | Kim, W. Chan |
|---|---|
| Otros Autores: | Mauborgne, Renée |
| Formato: | Libro |
| Lenguaje: | inglés |
| Publicado: |
Boston, Massachusetts
Harvard Business School Press
2005
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| Materias: | |
| Etiquetas: |
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