Cita APA (7th ed.)

Schiffman, L. G., Wisenblit, J., & Kumar, S. R. (2017). Consumer Behavior (11th ed.). Pearson Education India Pvt. Ltd.

Cita Chicago (17th ed.)

Schiffman, Leon G., Joseph Wisenblit, i S. Ramesh Kumar. Consumer Behavior. 11th ed. New Delhi: Pearson Education India Pvt. Ltd, 2017.

Cita MLA (9th ed.)

Schiffman, Leon G., et al. Consumer Behavior. 11th ed. Pearson Education India Pvt. Ltd, 2017.