Management Information Systems: Managing the Digital Firm

The authors know information systems knowledge is essential for creating competitive firms, managing global corporations & providing useful products & services to customers. One of the central new themes in the revision focuses on helping managers make better decisions about technology to ac...

Descripció completa

Guardat en:
Dades bibliogràfiques
Autor principal: Laudon, Kenneth C.
Altres autors: Laudon, Jane P., Raj, Sahil [Adapted Author]
Format: Llibre
Idioma:anglès
Publicat: New Delhi Pearson Education India Pvt. Ltd. 2017
Edició:15th ed.
Matèries:
Etiquetes: Afegir etiqueta
Sense etiquetes, Sigues el primer a etiquetar aquest registre!
Descripció
Sumari:The authors know information systems knowledge is essential for creating competitive firms, managing global corporations & providing useful products & services to customers. One of the central new themes in the revision focuses on helping managers make better decisions about technology to achieve maximum value.
Descripció física:xxxiv, 659 p.
ISBN:9789352865475