Management Information Systems: Managing the Digital Firm

The authors know information systems knowledge is essential for creating competitive firms, managing global corporations & providing useful products & services to customers. One of the central new themes in the revision focuses on helping managers make better decisions about technology to ac...

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Bibliographic Details
Main Author: Laudon, Kenneth C.
Other Authors: Laudon, Jane P., Raj, Sahil [Adapted Author]
Format: Book
Language:English
Published: New Delhi Pearson Education India Pvt. Ltd. 2017
Edition:15th ed.
Subjects:
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245 |a Management Information Systems: Managing the Digital Firm 
250 |a 15th ed. 
260 |a New Delhi  |b Pearson Education India Pvt. Ltd.   |c 2017 
300 |a xxxiv, 659 p.  
520 |a The authors know information systems knowledge is essential for creating competitive firms, managing global corporations & providing useful products & services to customers. One of the central new themes in the revision focuses on helping managers make better decisions about technology to achieve maximum value. 
650 |a Management Information Systems  |9 1040 
650 |a Information Technology - Management  |9 1389 
650 |a Information Resources Management  |9 688 
700 |a Laudon, Jane P.  |9 1390 
700 |a Raj, Sahil [Adapted Author]  |9 1391