Management Information Systems: Managing the Digital Firm
The authors know information systems knowledge is essential for creating competitive firms, managing global corporations & providing useful products & services to customers. One of the central new themes in the revision focuses on helping managers make better decisions about technology to ac...
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Other Authors: | , |
Format: | Book |
Language: | English |
Published: |
New Delhi
Pearson Education India Pvt. Ltd.
2017
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Edition: | 15th ed. |
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020 | |a 9789352865475 | ||
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100 | |a Laudon, Kenneth C. |9 1388 | ||
245 | |a Management Information Systems: Managing the Digital Firm | ||
250 | |a 15th ed. | ||
260 | |a New Delhi |b Pearson Education India Pvt. Ltd. |c 2017 | ||
300 | |a xxxiv, 659 p. | ||
520 | |a The authors know information systems knowledge is essential for creating competitive firms, managing global corporations & providing useful products & services to customers. One of the central new themes in the revision focuses on helping managers make better decisions about technology to achieve maximum value. | ||
650 | |a Management Information Systems |9 1040 | ||
650 | |a Information Technology - Management |9 1389 | ||
650 | |a Information Resources Management |9 688 | ||
700 | |a Laudon, Jane P. |9 1390 | ||
700 | |a Raj, Sahil [Adapted Author] |9 1391 |