Strategic Brand Management: Building, Measuring, and Managing Brand Equity
Анхны үнэлгээ өгөх

Strategic Brand Management: Building, Measuring, and Managing Brand Equity

Бусад хувилбаруудыг харуулах (15)

Incorporating the latest industry thinking and developments, this textbook provides an exploration of brands, brand equity, and strategic brand management and combines a comprehensive theoretical foundation with numerous techniques and practical insights for making better day-to-day and long-term br...

Бүрэн тодорхойлолт

-д хадгалсан:
Номзүйн дэлгэрэнгүй
Үндсэн зохиолч: Keller, Kevin Lane
Бусад зохиолчид: Parameswaran, M. G., Jacob, Isaac
Формат: Ном
Хэл сонгох:англи
Хэвлэсэн: New Delhi Pearson Education India Pvt. Ltd. 2012
Хэвлэл:3rd ed.
Нөхцлүүд:
Brand Name Products - Management
Product Management
Шошгууд: Шошго нэмэх
Шошго байхгүй, Энэхүү баримтыг шошголох эхний хүн болох!
Search Result 1
Strategic brand management : building, measuring, and managing brand equity

Strategic brand management : building, measuring, and managing brand equity -н Keller, Kevin Lane

Хэвлэсэн 2022
Үл мэдэгдэх
Жагсаалт руу хадгалах
-д хадгалсан:
Search Result 2
Strategic Brand Management: Building, Measuring, and Managing Brand Equity

Strategic Brand Management: Building, Measuring, and Managing Brand Equity -н Keller, Kevin Lane

Хэвлэсэн 2020
Ном
Жагсаалт руу хадгалах
-д хадгалсан:
Search Result 3
Strategic Brand Management: Building, Measuring, and Managing Brand Equity

Strategic Brand Management: Building, Measuring, and Managing Brand Equity -н Keller, Kevin Lane

Хэвлэсэн 2020
Ном
Жагсаалт руу хадгалах
-д хадгалсан:
Search Result 4
Strategic Brand Management: Building, Measuring, and Managing Brand Equity

Strategic Brand Management: Building, Measuring, and Managing Brand Equity -н Keller, Kevin Lane

Хэвлэсэн 2020
Ном
Жагсаалт руу хадгалах
-д хадгалсан:
Search Result 5
Strategic Brand Management: Building, Measuring, and Managing Brand Equity

Strategic Brand Management: Building, Measuring, and Managing Brand Equity -н Keller, Kevin Lane

Хэвлэсэн 2020
Ном
Жагсаалт руу хадгалах
-д хадгалсан:
Search Result 6
Strategic Brand Management: Building, Measuring, and Managing Brand Equity

Strategic Brand Management: Building, Measuring, and Managing Brand Equity -н Keller, Kevin Lane

Хэвлэсэн 2020
Ном
Жагсаалт руу хадгалах
-д хадгалсан:
Search Result 7
Strategic brand management Building, measuring, and managing brand equity

Strategic brand management Building, measuring, and managing brand equity -н Keller, Kevin Lane

Хэвлэсэн 2020
Үл мэдэгдэх
Жагсаалт руу хадгалах
-д хадгалсан:
Search Result 8
Strategic brand management : Building, Measuring, and Managing Brand Equity

Strategic brand management : Building, Measuring, and Managing Brand Equity -н Keller, Kevin Lane

Хэвлэсэн 2019
Үл мэдэгдэх
Жагсаалт руу хадгалах
-д хадгалсан:
Search Result 9
Strategic Brand Management: Building, Measuring, and Managing Brand Equity

Strategic Brand Management: Building, Measuring, and Managing Brand Equity -н Keller, Kevin Lane

Хэвлэсэн 2017
Ном
Жагсаалт руу хадгалах
-д хадгалсан:
Search Result 10
Strategic Brand Management: Building, Measuring, and Managing Brand Equity

Strategic Brand Management: Building, Measuring, and Managing Brand Equity -н Keller, Kevin Lane

Хэвлэсэн 2017
Ном
Жагсаалт руу хадгалах
-д хадгалсан:
Search Result 11
Strategic Brand Management: Building, Measuring and Managing Brand Equity

Strategic Brand Management: Building, Measuring and Managing Brand Equity -н Keller, Kevin Lane

Хэвлэсэн 2015
Ном
Жагсаалт руу хадгалах
-д хадгалсан:
Search Result 12
Strategic Brand Management: Building, Measuring, and Managing Brand Equity

Strategic Brand Management: Building, Measuring, and Managing Brand Equity -н Keller, Kevin Lane

Хэвлэсэн 2015
Ном
Жагсаалт руу хадгалах
-д хадгалсан:
Search Result 13
Strategic brand management : building, measuring, and managing brand equity

Strategic brand management : building, measuring, and managing brand equity -н Keller, Kevin Lane

Хэвлэсэн 2015
Үл мэдэгдэх
Жагсаалт руу хадгалах
-д хадгалсан:
Search Result 14
Strategic Brand Management: Building, Measuring, and Managing Brand Equity

Strategic Brand Management: Building, Measuring, and Managing Brand Equity -н Keller, Kevin Lane

Хэвлэсэн 2013
Ном
Жагсаалт руу хадгалах
-д хадгалсан:
Search Result 15
Strategic Brand Management: Building, Measuring and Managing Brand Equity

Strategic Brand Management: Building, Measuring and Managing Brand Equity -н Keller, Kevin Lane

Хэвлэсэн 2008
Ном
Жагсаалт руу хадгалах
-д хадгалсан:
Бүх хувилбаруудыг харуулах (16)

Ижил төстэй зүйлс