Crafting and Executing Strategy: The Quest for Competitive Advantage: Concepts and Cases

Continues its tradition of being a preeminently teachable text because of its mainstream content and balanced coverage of what every student needs to know about the managerial tasks of crafting and executing strategy.

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Detaylı Bibliyografya
Yazar: Thompson, Arthur A.
Diğer Yazarlar: Peteraf, Margaret A., Gamble, John E., Strickland, A. L. III, Jain, Arun Kumar
Materyal Türü: Kitap
Dil:İngilizce
Baskı/Yayın Bilgisi: Chennai McGraw Hill Education (India) Pvt. Ltd. 2018
Edisyon:19th ed.
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