Business Marketing: Connecting Strategy, Relationships, and Learning
Shows students how to make profitable and quality business marketing decisions. This book introduces the concepts of marketing to businesses and stresses the importance of customer relationship and knowledge management.
-д хадгалсан:
Үндсэн зохиолч: | |
---|---|
Бусад зохиолчид: | |
Формат: | Ном |
Хэл сонгох: | англи |
Хэвлэсэн: |
New Delhi
McGraw Hill Education (India) Pvt. Ltd.
2014
|
Хэвлэл: | 3rd ed. |
Нөхцлүүд: | |
Шошгууд: |
Шошго нэмэх
Шошго байхгүй, Энэхүү баримтыг шошголох эхний хүн болох!
|
MARC
LEADER | 00000nam a22000007a 4500 | ||
---|---|---|---|
008 | 181226b xxu||||| |||| 00| 0 eng d | ||
952 | |0 0 |1 0 |2 ddc |4 0 |6 658_800000000000000_DWY |7 0 |9 7210 |a 50008178 |b 50008178 |d 2018-10-31 |e The Book Syndicate |g 725.00 |l 0 |o 658.8 DWY |p J2891 |r 2018-12-26 00:00:00 |w 2018-12-26 |y BK | ||
952 | |0 0 |1 0 |2 ddc |4 0 |6 658_800000000000000_DWY |7 0 |9 7211 |a 50008178 |b 50008178 |d 2018-10-31 |e The Book Syndicate |g 725.00 |l 0 |o 658.8 DWY |p J2892 |r 2018-12-26 00:00:00 |w 2018-12-26 |y BK | ||
999 | |c 4547 |d 4547 | ||
020 | |a 9780070220911 | ||
082 | |a 658.8 |b DWY | ||
100 | |a Dwyer, F. Robert |9 183 | ||
245 | |a Business Marketing: Connecting Strategy, Relationships, and Learning | ||
250 | |a 3rd ed. | ||
260 | |a New Delhi |b McGraw Hill Education (India) Pvt. Ltd. |c 2014 | ||
300 | |a xxii, 684 p. | ||
520 | |a Shows students how to make profitable and quality business marketing decisions. This book introduces the concepts of marketing to businesses and stresses the importance of customer relationship and knowledge management. | ||
650 | |a Marketing |9 1644 | ||
700 | |a Tanner, John F. |9 185 |