Marketing as Strategy: Understanding the CEO's Agenda for Driving Growth and Innovation

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書目詳細資料
主要作者:	Kumar, Nirmalya
其他作者:	Forwarded by Philip Kotler
格式:	圖書
語言:	英语
出版:	Boston, Massachusetts Harvard Business School Press 2004
標簽:	添加標簽沒有標簽, 成為第一個標記此記錄!

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