Marketing as Strategy: Understanding the CEO's Agenda for Driving Growth and Innovation
Wedi'i Gadw mewn:
| Prif Awdur: | |
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| Awduron Eraill: | |
| Fformat: | Llyfr |
| Iaith: | Saesneg |
| Cyhoeddwyd: |
Boston, Massachusetts
Harvard Business School Press
2004
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| Tagiau: |
Ychwanegu Tag
Dim Tagiau, Byddwch y cyntaf i dagio'r cofnod hwn!
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Marketing as strategy : understanding the CEO's agenda for driving growth and innovation
Cyhoeddwyd 2004
Anhysbys