Cita APA (7a ed.)

Lovelock, C. (2011). Service Marketing (6th.). Pearson.

Cita Chicago Style (17a ed.)

Lovelock, Christopher. Service Marketing. 6th. New Deldhi: Pearson, 2011.

Cita MLA (9a ed.)

Lovelock, Christopher. Service Marketing. 6th. Pearson, 2011.