The Definitive Book of Branding

Show other versions (1)

With the growing body of knowledge on branding, there are now more facets of branding that brand custodians need to know than ever before. A unique compilation of branding experts, The Definitive Book of Branding addresses the needs of branding professionals across the world. The book walks the read...

Fuld beskrivelse

Saved in:

Bibliografiske detaljer
Andre forfattere:	Kompella, Kartikeya
Format:	Bog
Sprog:	engelsk
Udgivet:	New Delhi SAGE Publication India Pvt. Ltd. 2014
Fag:	Branding - Marketing Globalization - Economic Aspects
Tags:	Tilføj Tag Ingen Tags, Vær først til at tagge denne postø!

Lignende værker

Organizing and Managing in the Era of Globalization
Udgivet: (2010)

Duct Tape Selling: Think like a Marketer, Sell like a Superstar
af: Jantsch, John
Udgivet: (2014)

Brands and Branding
af: Brown, Stephen
Udgivet: (2016)

The Fortune at the Bottom of the Pyramid: Eradicting Poverty Through Profits
af: Prahalad, C. K.
Udgivet: (2013)

Creating Powerful Brands
af: De Chernatony, Leslie
Udgivet: (2012)

The Foundations of Worldwide Economic Integration: Power, Institutions, and Global Markets, 1850-1930
af: Edited by Dejung, Christof
Udgivet: (2014)

Strategic Brand Management for B2B Markets: A Road Map for Organizational Transformation
af: Sarin, Sharad
Udgivet: (2016)

Brand Media Strategy: Integrated Communications Planning in the Digital Era
af: Young, Antony
Udgivet: (2014)

Titan: Inside India's Most Successful Consumer Brand
af: Kamath, Vinay
Udgivet: (2018)

Essential guide to doing your research project
af: O'Leary, Zina

Profitable Customer Engagement: Concepts, Metrics, and Strategies
af: Kumar, V.
Udgivet: (2013)

Brand Breakout
af: Kumar, Nirmalya; Bendict, Jan; Steenkamp, E. M.
Udgivet: (2013)

Getting Things Done
af: Allen, David
Udgivet: (2001)

World 3.0 Global Prosperity and How to Achieve it
af: Ghemawat
Udgivet: (2011)

ADVANCED ENGINEERING MATHEMATICS
af: GREENBERG MICHAEL
Udgivet: (2011)

Globalization and its Enemies
af: Cohen, Daniel
Udgivet: (2006)

Brand Rejuvenation
af: Lehu, Jean Marc
Udgivet: (2007)

Brand Harmony
af: Yastrow Steve
Udgivet: (2006)

MARKETING AND BRANDING
af: KUMAR RAMESH
Udgivet: (2007)

Chindia : how China and India are revolutionizing global business
af: Engardio, Pete
Udgivet: (2007)

World is Flat : A brief history of the twenty-first century
af: Friedman Thomas L.
Udgivet: (2005)

Brand Breakout
af: Kumar, Nirmalya
Udgivet: (2013)

Brand marketing book : creating, managing, and extending the value of your brand
af: Marconi,Joe
Udgivet: (1999)

The World is Flat: A Brief History of the Twenty first Century (Audio Book - Vol.01)
af: Friedman, Thomas L
Udgivet: (2005)

The World is Flat: A Brief History of the Twenty first Century (Audio Book - Vol.01)
af: Friedman, Thomas L
Udgivet: (2005)

The ultimate book of business brands
af: Crainer, Stuart
Udgivet: (2003)

Brand immortality
af: Pringle, Hamish
Udgivet: (2009)

Brand Management
af: Dutta Kirti
Udgivet: (2012)

Brand Leadership
af: Aaker, David A.
Udgivet: (2000)

Building Successful BRANDS in the 21st Century (Audio Book)
af: Muthuraman, B
Udgivet: (2004)

Creating Passion Brands : getting to the heart of branding
af: Edward Helen
Udgivet: (2006)

Branding in a Competitive Marketplace
af: Baisya, Rajat K.
Udgivet: (2013)

Warp Speed Branding
af: Winkler Agnieskza M

Brand bubble
af: Gerzema, John
Udgivet: (2008)

Brand bubble
af: Gerzema, John
Udgivet: (2008)

Brand Sense
af: Lindstrom Marti
Udgivet: (2010)

Brand royalty
af: Haig, Matt
Udgivet: (2004)

Globalisation of brands
af: Mukhaerjee, Ishito
Udgivet: (2008)

Nation branding
af: Kumar, Nishit
Udgivet: (2009)

Brand Bollywood
af: Bose, Derek
Udgivet: (2006)