The Definitive Book of Branding

With the growing body of knowledge on branding, there are now more facets of branding that brand custodians need to know than ever before. A unique compilation of branding experts, The Definitive Book of Branding addresses the needs of branding professionals across the world. The book walks the read...

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Detalles Bibliográficos
Outros autores: Kompella, Kartikeya
Formato: Libro
Idioma:inglés
Publicado: New Delhi SAGE Publication India Pvt. Ltd. 2014
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