The Art of Digital Marketing: The Definitive Guide to Creating Strategic, Targeted, and Measurable Online Campaigns

"The premier guide to digital marketing that works, and a solid framework for success The Digital Marketing Playbook is the comprehensive guide to cracking the digital marketing 'code, ' and reaching, engaging, and serving the empowered consumer. Based on the industry's leading c...

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Bibliografiska uppgifter
Huvudupphovsman: Dodson, Ian
Materialtyp: Bok
Språk:engelska
Publicerad: New Delhi Wiley India Pvt. Ltd. 2018
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Beskrivning
Sammanfattning:"The premier guide to digital marketing that works, and a solid framework for success The Digital Marketing Playbook is the comprehensive guide to cracking the digital marketing 'code, ' and reaching, engaging, and serving the empowered consumer. Based on the industry's leading certification from the Digital Marketing Institute (DMI), this book presents an innovative methodology for successful digital marketing
Fysisk beskrivning:viii, 385 p.
ISBN:97881265964408