Chattopadhyay, A., Batra, R., & Ozsomer, A. (2012). The New Emerging Market Multinationals: Four Strategies for Disrupting Markets and Building Brands. Tata McGraw Hill Education Pvt. Ltd.
Cita Chicago (17th ed.)Chattopadhyay, Amitava, Rajeev Batra, i Aysegul Ozsomer. The New Emerging Market Multinationals: Four Strategies for Disrupting Markets and Building Brands. New Delhi: Tata McGraw Hill Education Pvt. Ltd, 2012.
Cita MLA (9th ed.)Chattopadhyay, Amitava, et al. The New Emerging Market Multinationals: Four Strategies for Disrupting Markets and Building Brands. Tata McGraw Hill Education Pvt. Ltd, 2012.
Atenció: Aquestes cites poden no estar 100% correctes.