Corporate Communication through Social Media: Strategies for Managing Reputation

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"Social media are rapidly and dramatically transforming the communication landscape. They are purported to provide reputational benefits by promoting transparency and enhancing possibilities for stakeholder engagement. However, they also present reputational risks by exposing organizations to n...

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Xehetasun bibliografikoak
Egile nagusia:	Kaul, Asha
Beste egile batzuk:	Chaudhri, Vidhi
Formatua:	Liburua
Hizkuntza:	ingelesa
Argitaratua:	New Delhi SAGE Publications India Pvt. Ltd. 2017
Gaiak:	Corporations - Public Relations Social Media
Etiketak:	Etiketa erantsi Etiketarik gabe, Izan zaitez lehena erregistro honi etiketa jartzen!

Antzeko izenburuak

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