Corporate Communication through Social Media: Strategies for Managing Reputation
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Corporate Communication through Social Media: Strategies for Managing Reputation

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"Social media are rapidly and dramatically transforming the communication landscape. They are purported to provide reputational benefits by promoting transparency and enhancing possibilities for stakeholder engagement. However, they also present reputational risks by exposing organizations to n...

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Bibliografische gegevens
Hoofdauteur: Kaul, Asha
Andere auteurs: Chaudhri, Vidhi
Formaat: Boek
Taal:Engels
Gepubliceerd in: New Delhi SAGE Publications India Pvt. Ltd. 2017
Onderwerpen:
Corporations - Public Relations
Social Media
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Corporate communication through social media : strategies for managing reputation

Corporate communication through social media : strategies for managing reputation door Kaul,Asha

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Corporate Communication through Social Media: Strategies for Managing Reputation

Corporate Communication through Social Media: Strategies for Managing Reputation door Kaul, Asha

Gepubliceerd in 2017
Boek
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