APA (7th ed.) Citation

Kumar, D., & Gupta, P. Rural Marketing: Challenges and Opportunities. SAGE Publications India Pvt. Ltd.

Chicago Style (17th ed.) Citation

Kumar, Dinesh, and Punam Gupta. Rural Marketing: Challenges and Opportunities. New Delhi: SAGE Publications India Pvt. Ltd.

MLA (9th ed.) Citation

Kumar, Dinesh, and Punam Gupta. Rural Marketing: Challenges and Opportunities. SAGE Publications India Pvt. Ltd.