Cita APA (7th ed.)

Mathur, U. C. (2008). International Marketing Management: Text and Cases. SAGE Publications India Pvt. Ltd.

Cita Chicago (17th ed.)

Mathur, U. C. International Marketing Management: Text and Cases. New Delhi: SAGE Publications India Pvt. Ltd, 2008.

Cita MLA (9th ed.)

Mathur, U. C. International Marketing Management: Text and Cases. SAGE Publications India Pvt. Ltd, 2008.