A Double Scotch: How Chivas Regal and the Glenlivet became Global Icons
"No alcoholic beverage in the world is so closely and immediately identified with its homeland as Scotch. And two brands exemplify and symbolize the world-renowned quality and prestige of Scotch whisky - Chivas Regal and The Glenlivet." "In A Double Scotch, F. Paul Pacult tells the st...
Saved in:
| 主要作者: | |
|---|---|
| 其他作者: | |
| 格式: | 图书 |
| 语言: | 英语 |
| 出版: |
New Jersey
John Wiley & Sons Inc.
2005
|
| 主题: | |
| 标签: |
添加标签
没有标签, 成为第一个标记此记录!
|
| 总结: | "No alcoholic beverage in the world is so closely and immediately identified with its homeland as Scotch. And two brands exemplify and symbolize the world-renowned quality and prestige of Scotch whisky - Chivas Regal and The Glenlivet." "In A Double Scotch, F. Paul Pacult tells the story of how two families forever changed the Scotch whisky playing field by producing benchmark whiskies that, over time, became |
|---|---|
| Item Description: | Foreword by Richard, Patrick |
| 实物描述: | xiv, 289 p. |
| ISBN: | 9780471662716 |