The Heart of Change: Real-Life Stories of How People Change their Organizations

Shows how the best change leaders use not just reports or analysis, but gloves, video cameras, airplanes, office design, and other concrete elements to impel people toward positive action. This book reveals how this appeal to the heart-over the mind - motivates people to overcome even daunting obsta...

詳細記述

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書誌詳細
第一著者: Kotter, John P.
その他の著者: Cohen, Dan S.
フォーマット: 図書
言語:英語
出版事項: Boston, Massachusetts Harvard Business Review Press 2002
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その他の書誌記述
要約:Shows how the best change leaders use not just reports or analysis, but gloves, video cameras, airplanes, office design, and other concrete elements to impel people toward positive action. This book reveals how this appeal to the heart-over the mind - motivates people to overcome even daunting obstacles to change and produce results.
物理的記述:xiv, 190 p.
ISBN:9781578512546
1578512549