The Heart of Change: Real-Life Stories of How People Change their Organizations

Shows how the best change leaders use not just reports or analysis, but gloves, video cameras, airplanes, office design, and other concrete elements to impel people toward positive action. This book reveals how this appeal to the heart-over the mind - motivates people to overcome even daunting obsta...

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Detalles Bibliográficos
Autor Principal: Kotter, John P.
Outros autores: Cohen, Dan S.
Formato: Libro
Idioma:inglés
Publicado: Boston, Massachusetts Harvard Business Review Press 2002
Subjects:
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245 |a The Heart of Change: Real-Life Stories of How People Change their Organizations 
260 |a Boston, Massachusetts  |b Harvard Business Review Press  |c 2002 
300 |a xiv, 190 p.  
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650 |a Organizational Change  |9 84 
700 |a Cohen, Dan S.  |9 3269