The Heart of Change: Real-Life Stories of How People Change their Organizations
Shows how the best change leaders use not just reports or analysis, but gloves, video cameras, airplanes, office design, and other concrete elements to impel people toward positive action. This book reveals how this appeal to the heart-over the mind - motivates people to overcome even daunting obsta...
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Hovedforfatter: | Kotter, John P. |
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Andre forfattere: | Cohen, Dan S. |
Format: | Bog |
Sprog: | engelsk |
Udgivet: |
Boston, Massachusetts
Harvard Business Review Press
2002
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