Design Thinking: New Product Development Essentials from the PDMA
Develop a more systematic, human-centered, results-oriented thought process Design Thinking is the Product Development and Management Association's (PDMA) guide to better problem solving and decision-making in product development and beyond.
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Other Authors: | Luchs, Michael G., Swan, K. Scott, Griffin, Abbie |
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Format: | Book |
Language: | English |
Published: |
New Delhi
Wiley India Pvt. Ltd.
2018
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